Published on: 21/09/2022

Nvidia launches Omniverse Cloud Service in over 100 countries

California-based tech giant Nvidia has launched its Omniverse Cloud Service, a set of cloud services that enables developers to use metaverse applications anywhere in over 100 countries to stimulate the global adoption of the metaverse.

With the software-as-a-service product lowering the barrier of entry for metaverse development, the company is trying to get more developers and users into the metaverse and Web3 ecosystem using its platform as one of the most recognizable graphics processing unit producers. Currently, Omniverse is used by over 200,000 people and over 700 companies.

“The next evolution of the internet called the metaverse will be extended with 3D,” said vice president of Omniverse at Nvidia Richard Kerris, as per VentureBeat.

“Now to understand what the impact of that is going to be the traditional internet that we know today connects websites described in HTML and viewed through a browser. The metaverse is going to be the evolution of that internet connecting virtual 3D worlds using USD, or universal scene description.”

Kerris believes that the metaverse will be “game-changing” for anyone interacting with the internet. While the Omniverse will not be able to create the metaverse on its own, it can be used to connect individuals and teams and work on projects without being limited by local computing power. Developers can instead rely on cloud resources which gives teams with access to fewer resources the ability to work on complex metaverse projects.

“Think of it as the HTML of 3D that can be viewed to a real-time virtual simulation engine. This means you’ll be able to interact with 3D objects, experience virtually things like that. It doesn’t mean that everybody’s going to be like Ready Player One, with the helmets and all,” said Kerris.

“That’s simply a mechanism for experiencing things. It means that every device that you have today that interacts with the web will be able to interact with 3D, and that’s going to be game-changing.”

The expanding metaverse industry

This is the latest of several moves that Nvidia has taken to accelerate the adoption of the metaverse. In January, the company made Omniverse access free for individual users, hoping to attract independent creators and builders. At the time, Omniverse had over 100,000 downloads.

Nvidia has also collaborated with several other companies, such as the automation company Siemens and the University of Houston, to “advance the creation of industrial metaverse applications as part of the learning institution’s digital oilfield laboratory initiative”.

“This collaboration brings together end-users, technology providers, and domain experts to build commercially relevant use cases and accelerator tools and breakthrough informational silos. These resources ultimately enable an interconnected world with an industrial metaverse,” wrote the University of Houston in a press release.

Global management consulting firm McKinsey & Co. recently reported that the metaverse could become worth $5 billion by 2030. The firm also noted that since metaverse technologies proved to have practical uses, the amount of money invested into the technology would only increase as time passed.

“The metaverse represents a strategic inflection point for companies, and it presents a significant opportunity to influence the way we live, connect, learn, innovate, and collaborate,” said Eric Hazan, a senior partner at McKinsey & Co.